Sparklys: Were you a normal child? Why or why not?
Luca: I was actually a pretty normal and bright kid. Always full of mischief and always the class clown.
Sparklys: When and how did you and TikTok hit it off?
Luca: Good question: I wasn't really a fan of social media initially, even though I always saw its importance in creative professions. When I finally tried TikTok, I quickly realized how many creative and motivated content creators are on this app. The range of entertaining or educational videos really captivated me. As a filmmaker, I wanted to creatively implement the mischief in my head and produce corresponding videos.
Sparklys: TikTok recently surpassed Google as the platform with the most visits. What is your take on this development?
Luca: Uff for real?!? Well nice i guess, i got a Job ^^
Sparklys: What makes TikTok so successful in your view? And what, for you, is the biggest difference compared to other social media platforms?
Luca: Endless content at your fingertips. You can find something for everyone (both men and women) on this platform. The user interface is incredibly well thought out. Psychologically speaking, it really is an addictive app.
Sparklys: Beer or wine? (And don't you dare say not Hard Seltzer!)
Luca: Wine before beer, I'll indulge. Beer before wine, I'll indulge. And a Sparklys afterwards.
Sparklys: How would you like to represent Sparklys Hard Seltzer on TikTok?
Luca: As funny and entertaining as possible. At the beginning, it will definitely be a period of trial and error to find out which types of content go over the best. Basically, I want to focus on infotainment, as that resonates the most. I would love to express myself creatively through sketches and incorporate my humor. I also work as an advertiser & filmmaker and have been waiting for a chance for a long time to create funny and clever sketches as ads. Keyword: Super Bowl ads. I am sure that I have found exactly the right crew with the guys from Sparklys to push and refine my style of content. I'm really looking forward to it.
Sparklys: Describe Sparklys Hard Seltzer with one word and a number on a scale of 1-10. We will treat your answer like a password from very weak to strong. (Capitalization is recommended.)
Luca: SelTzer0n80085
Sparklys: What makes Sparklys Hard Seltzer unique for you?
Luca: A super refreshing drink that you can toss back properly without ruining your figure.
Sparklys: How did you even come across Sparklys Hard Seltzer?
Luca: My girlfriend is a big Hard Seltzer fan and brought it to my attention.
Sparklys: How many Sparklys do you knock back in one evening?
Luca: A TikTok on this topic is already in the works ;) But so far, I've managed 12 in one evening. And after that, we headed out... :P
Sparklys: Do you prefer Sparklys Elderflower or Passion Fruit? Why?
Luca: I always alternate. That way you never get bored.
Sparklys: Do you mix your Sparklys or do you drink it neat? With what?
Luca: Sparklys on the rockz, baby!
Sparklys: Is there a flavor of Hard Seltzer you would like to try sometime? Which one and why? What flavor would be the worst you can imagine?
Luca: Mango would certainly be a nice flavor :D Please no banana. Fake banana flavoring is horrific.
Sparklys: Where do you see yourself in 10 years? And how does Sparklys fit into your future plans?
Luca: Haha, if only I knew... but Sparklys will definitely be in the fridge.
Sparklys: Describe your wildest vision for the future of social media: In your expert opinion, what awaits us?
Luca: Have you ever watched Black Mirror? ;)
If you would like to see more from our TikToker, check out: Luca Fortuna on TikTok, and if you can hardly wait to get a taste for yourself after all this talk about Hard Seltzer (guaranteed without fake bananas), why not treat yourself to a few cans from our shop.
